Beyond the AI Buzzwords: 5 Questions to Separate Hype from Reality

By Chu on April 2, 2025 — 1 min read

In these times where every technology company is becoming an AI company, leaders need to be able to tell what’s real and what’s snake oil.

Here are 5 questions to guide your exploration of AI solutions, since they could sometimes be overstated by eager vendors.

Ask about

  1. What’s going on algorithmically.
    • What is the nature of the “AI” involved? Can the models used be explained like to a 5 year old?
  2. Interoperability.
    • How can this work with my existing infrastructure, products or my future roadmap?
    • What dependencies need to be factored in?
  3. Explainability.
    • How are outputs verified?
    • When outputs say “What”, can you tell “Why”, “Why not” and “How”?
  4. Production use cases.
    • Are solutions still experimental or are they functional products?
  5. Return on investment.
    • Is the solution saving time, improving quality, or exposing new capabilities?
    • What’s the industry use case and addressable market for this capability, what’s your use case?

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